Storm Hit on Tuesday. Your Ads Should Hit
by Wednesday — Not in Three Weeks.
Hail windows close in 10 days. Wind events close in 30. By the time your marketing agency ships one new ad, the adjusters have already routed the neighborhood to someone else. Prestyj turns one 20-minute selfie recording into 300–1,000 scripted vertical video ads — storm-specific, zip-code specific, hail vs. wind specific — delivered in 24 hours so you own the window while it's open.
Why Prestyj is Best For Roofers
Discover the key reasons why professionals in your niche choose Prestyj
Storm windows are 10–30 days. Retainer agencies ship ads in 14.
A hail-hit zip code is a gold rush that collapses inside two weeks. You cannot win the window with an agency that 'workshops creative' on a 14-day cycle. Prestyj delivers 300–1,000 ad variations within 24 hours of receiving footage — meaning you can record Monday, ship ads Tuesday, and be on adjuster appointments by Wednesday.
Hail, wind, and tree-damage leads are three completely different creatives
Hail damage claims lean on 'free inspection, we work with your adjuster, no out-of-pocket.' Wind damage leans on 'missing shingles on the back of your roof you can't see from the ground.' Tree impact leans on emergency tarp-and-tarp. A single retainer agency ships one 'storm damage' ad. Batch production lets you ship three event-specific tracks and find out which converts in your market.
'Your neighbor just got a new roof' is the highest-converting local hook in home services
Neighborhood proof beats every other angle in roofing. Drone shots of recent installs, 'we did 7 roofs on this street last month,' 'three houses on [cross-street] filed claims this week' — these hooks convert because roofing is a social proof decision. Batch production lets you ship zip-code-specific variations at scale instead of one generic 'serving [metro]' ad.
One retail reroof pays for the entire batch 5x over
Average retail reroof is $12,000–$25,000+. An insurance claim reroof is $15,000–$40,000. A single additional job generated by improved ad creative more than pays back the $1,497–$3,997 batch — and then every subsequent job is pure margin on that creative investment.
You don't need another canvasser. You need reach.
Door-knocking still works — but it scales with headcount. Paid social with strong creative scales with budget. One batch, one ad account, and a competent media buyer can reach every homeowner in a damaged zip code in 48 hours. No D2D team can match that reach, and every lead generated on paid social is already pre-qualified by click intent.
Your Challenges, Solved
See how Prestyj transforms common pain points into competitive advantages
Pain Point
You can't get new creative live fast enough when a storm hits your service area
Prestyj Solution
Turnaround is the entire product. We deliver 300–1,000 variations 24 hours after you send footage. That means you can keep one pre-scripted 'storm event' shoot on file and ship event-specific ads the morning after any major weather event in your market — before your competition even calls their agency.
Pain Point
Your ads look identical to every other roofer in your zip code
Prestyj Solution
We write direct-response scripts that name specific local details — 'if you live in [neighborhood] and your roof is more than 12 years old, here's what adjusters are finding on shingles like yours,' 'drone footage from a house on [street] last week showed damage the homeowner never would have seen.' Specific always beats generic in home services. Retainer agencies write generic because specific doesn't scale across their client roster. Batch makes specific cheap.
Pain Point
Insurance adjusters are denying claims and homeowners are getting discouraged before you can help
Prestyj Solution
We build a dedicated track around adjuster-denial reversals: 'if your claim got denied and you were told there's no damage, here's what to ask for in a re-inspection.' These ads pull high-intent homeowners who are stuck in the claim process and bypass the 'tire kicker' top-of-funnel phase entirely. The people clicking already have damage and a claim open.
Pain Point
Your season is seasonal — you need leads in spring and fall and you get crickets in January
Prestyj Solution
Off-season shouldn't be dead. A dedicated retail-reroof track in your batch ('is your roof over 15 years old? here's what insurance won't pay for — but a voluntary replacement now saves you $X') keeps leads flowing during wind-down months. We script both storm-chasing AND retail angles into the same batch so one purchase covers the full calendar year.
Pain Point
You tried Facebook ads, spent $3,000, got 4 leads, and quit
Prestyj Solution
That's a creative volume problem, not a Facebook problem. The algorithm needs 30–50 fresh creatives per ad set to exit the learning phase. If you tested 3 ads, you never left learning. Batch production gives the algorithm what it needs to optimize — and the CPL almost always drops 40–70% in the first month when you feed it real creative diversity.
How Prestyj Compares
See how Prestyj stacks up against traditional methods
| Feature | Prestyj Batch Video Ads | Doing It Yourself or Hiring a Canvassing Team |
|---|---|---|
Homes reached in a storm-hit zip code in 48 hours | Every homeowner on Facebook/Instagram in that zip | Whatever your D2D team can physically knock in 2 days |
Ad variations shipped per storm event | 300–1,000 within 24 hours | Zero — no creative production capacity |
Cost per lead at scale | $15–$45 depending on market and event | $80–$200+ per canvasser lead (labor + vehicles + overhead) |
Hail vs wind vs retail angle testing | Three dedicated tracks in one batch | Same pitch at every door |
Works at night, weekends, off-hours | 24/7 while ads are running | Daylight, weekdays, weather-permitting |
Off-season lead flow | Retail-reroof track runs year-round | Canvassers dry up when storms stop |
Cost structure | One-time $1,497 / $2,497 / $3,997 | $60K+/year per canvasser fully loaded |
Frequently Asked Questions
Common questions about using Prestyj for Roofers
Own the Storm Window. Run 500 Ads Before Your Competition Ships One.
One 20-minute recording. 300–1,000 scripted storm, claim, and retail reroof ads in 24 hours. Ship the morning after any event in your market — while the gold rush is still open.
Pick My BatchOne-time pricing from $1,497 · 24-hour delivery · No retainer