The $20M+ Brokerage Playbook: How Top Teams Convert 3x More Ad Leads with AI
The exact playbook top real estate teams and brokerages use to respond to every Facebook and YouTube lead in under 60 seconds — and book 3x more appointments without adding ISAs.
What's Inside
Speed to Lead Data
The statistics behind why the first 60 seconds determine 78% of your deals
AI vs. Human ISA Cost Breakdown
Real numbers on ISA cost, turnover, and why AI wins on ROI at $20M+
Facebook & YouTube Lead Playbook
The follow-up sequence top brokerages use to convert ad leads at 6–9%
AI Response Benchmarks
What sub-60-second response looks like and how to achieve it at scale
CRM Integration Checklist
How to add AI on top of Follow Up Boss, kvCORE, Sierra, and CINC
ROI Calculator
Calculate exactly how many additional closings AI would generate for your team
Made for Real Estate Team Leaders & Broker-Owners
- →Teams doing $10M–$200M+ in production
- →Brokerages spending $1K+/month on Facebook or YouTube ads
- →Teams running or considering an ISA program
- →Broker-owners who think like business owners
"We implemented this playbook and went from 2% to 8% lead-to-appointment rate on our Facebook campaigns in 45 days. The AI ISA cost comparison alone saved us from hiring a third ISA."
— Team Leader, 22-Agent Brokerage, Phoenix AZ
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