Real Estate AI ROI Calculator

How Much Revenue Is Slow Lead Response Costing Your Team?

Enter your team's numbers below. See exactly how many additional closings AI lead response would generate — and what that means in commission revenue.

Your Team's Numbers

$
$

Facebook RE leads average $25–$60. YouTube $40–$120.

%

Industry average without AI: 1–3%. With AI: 5–10%.

$

Total brokerage commission (both sides) per deal.

Assumptions: AI conversion rate of 7% (conservative estimate based on client data), 25% appointment-to-closing rate, and Prestyj Pro plan at $2,997/month.

Monthly Lead Volume

86

leads per month from your ad spend

Monthly Appointments

Without AI

1.7

With AI

6

+4.3 additional appointments/month

Revenue Impact

Additional Monthly Revenue

$13K

Additional Annual Revenue

$154K

Annual AI Cost (Prestyj Pro)

-$36K

Net Annual ROI

$118K

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How We Calculate This

Monthly leads = Monthly ad spend ÷ Cost per lead. Current appointments = Leads × your current conversion rate. AI appointments = Leads × 7% (conservative AI conversion rate based on client data; some teams see 10%+). Closings = Appointments × 25% close rate. Revenue = Closings × average commission. Net ROI = Additional revenue − Prestyj Pro cost ($2,997/month). Results will vary based on your market, ad targeting, agent follow-through, and other factors.