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Multi-channel lead reactivation campaigns using email, SMS, and AI voice commonly reactivate 8–15% of dormant leads, outperforming single-channel outreach by 3–5×.

A Prestyj-curated statistic from the Lead Reactivation Benchmarks dataset. Free to embed, quote, and cite under the CC BY 4.0 license — attribution to prestyj.com is required.

Lead Reactivation Benchmarks

8–15%

Multi-channel lead reactivation campaigns using email, SMS, and AI voice commonly reactivate 8–15% of dormant leads, outperforming single-channel outreach by 3–5×.

Source: Prestyj lead reactivation statistics benchmark, 2026

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<iframe src="https://prestyj.com/embed/stat/reactivation-multichannel-rate" width="100%" height="260" style="border:0;border-radius:12px;overflow:hidden;max-width:640px" title="8–15% — Multi-channel lead reactivation campaigns using email, SMS, and AI voice commonl…" loading="lazy"></iframe>
<p style="font-size:12px;color:#555;margin-top:4px">Source: <a href="https://prestyj.com/stat/reactivation-multichannel-rate" rel="noopener">Lead Reactivation Benchmarks — Prestyj</a></p>

Free to embed on any site — attribution back to Prestyj is required by the dataset license (CC BY 4.0).

How to cite

Prestyj. (2026). 8–15% — Multi-channel lead reactivation campaigns using email, SMS, and AI voice commonly reactivate 8–15% of dormant leads, outperforming single-channel outreach by 3–5×. (Original source: Prestyj lead reactivation statistics benchmark). Retrieved from https://prestyj.com/stat/reactivation-multichannel-rate

Original source: Prestyj lead reactivation statistics benchmark, 2026 · primary source

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